Qualtrics targets ‘action gap’ with AI copilot | Computer Weekly

▤ Summary

Qualtrics is launching Qualtrics Assist for CX, a copilot-style AI tool that lets managers and executives query customer experience data in plain language. The company says the preview product will help organizations close the loop between collecting feedback and taking action, with general availability expected next quarter. It also introduces AI experience agents that can guide customers, ask follow-up questions, and generate offers automatically based on context. Qualtrics positions the release as part of a broader AI suite aimed at improving survey completion, insights, and customer experience operations.

▦ Linked Companies

Qualtrics

$1B+