700 million yen raised: Global expansion of AR Cloud Platform “Pretia” accelerates |
Summary
(*1)As for trends in mobile devices and OS platforms, Apple and Google are seen to continue development of AR-related features.Additionally, the era of AR glasses is expected to soon arrive. Project Cambria, of which Meta CEO Mark Zuckerburg posted a demo that showcased AR features, is rumored to be released near the end of 2022. By making smoother connections between these experiences, human imagination may raise the quality of our lives not only within digital spaces but in our real world as well. We consider AR to become the foundation of this and see great possibilities for it in entertainment, marketing, and promotion, which are included in our groups business domains. By supporting Pretia Technologies vision as a partner with a different field of specialization, we also hope to contribute to a better society with the implementation of AR.