Untamed B-Corp raises £10m to capitalise on £10bn market
Summary
Direct-to-consumer subscription cat food brand Untamed has raised \xa310m in a Series B funding round to continue to grow the brands offering and global reach.The human-grade cat food brand delivers pantry fresh food to 80,000 cats monthly across the UK, making high-meat-content meals with human-grade ingredients.The round was led by new cap table member Coefficient Capital, whose managing partner Andrew Goletka joins Untamed as a board member.With the UK and EU cat food market being worth over \xa32bn and \xa310bn respectively and approximately 12.5m cats in the UK, the London-based B-Corp says there is a huge opportunity for it to capitalise.We are excited to have Coefficient Capital join us on our mission of bringing an ancestrally inspired diet to cats across the UK and beyond, said Marco Pacifici, co-founder and CEO, Untamed.Thank you to our customers, team and world class investors for your commitment to cats and all the support.Goletka added: Untamed is redefining what it means to care for our pets combining science, passion, and purpose in a way that truly resonates with todays consumer.Were excited to help scale their vision and build a category-defining brand in the years ahead.Since launch, the firm has served over 50 million meals and achieved B-Corp status in 2024.It donates 1% of its revenue to environmental causes through its 1% for the planet commitment.