The only wholesale auction built for EVs

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Summary

SANTA MONICA, CALIF. (April 8, 2025) Plug, the industrys only EV-exclusive wholesale online auction platform, announced it is expanding its offerings with the launch of Trade Desk, the first EV-focused service to help dealers confidently price, move and monetize trade-ins. Notable angel investors include Simon Rothman, founder of eBay Motors; John Kett, former CEO of IAA; and Car Dealership Guy Yossi Levi. "Limited dealer engagement across the used EV market has suppressed competition and residual values," said Jimmy Douglas, Plug founder, CEO and former Tesla executive. "Trade Desk provides dealers an estimated wholesale value and two options, including a guaranteed cash offer or selling through Plugs auction, added Douglas. "With the unprecedented influx of off-lease EVs creating an inflection point in the market, Plug is pioneering the infrastructure and pricing confidence needed for this ecosystem to thrive.

$ Funding

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Amount $6.7M Total raised
Date April 8, 2025 Announcement date
Investors - Lead investors
Company https://plug.vin Funded company

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