Glimpse Secures $10M to Automate Deduction Management for CPG Brands

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Summary

When brands get paid what theyre owed by retailers and distributors, they can put that money back into growing their business, said Akash Raju, CEO and co-founder of Glimpse. Glimpse has built a solution that makes it simple, scalable, and smart, freeing up cashflow for brands squeezed by thin margins, said Jack Moshkovich, Partner at 8VC. Glimpse will use the funding to hire engineers and tech talent to work in person at its headquarters in New York City and extend its deduction management services to Walmart, Amazon, and new CPG verticals. By using AI to automate deduction tracking, dispute resolution, and reconciliation, Glimpse saves CPG brands hours each week while improving cash flow. Glimpse was founded in 2024 by Akash Raju, Anuj Mehta, and Kushal Negi, and is backed by leading investment firms and executives at YCombinator, 8VC, Origin Ventures, and more.

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