Mediaspectrum Raises $35.8M From Insight Venture Partners To Support Big Media Publishers
Summary
Boston-based Mediaspectrum, a company that has a subscription software service catering to big media publishers like Gannett, The Wall Street Journal, The Washington Post, The New York Post and more, just picked up $35.8 million in funding led by Insight Venture Partners. The roughly 100-person company helps these publishers manage their advertising and content across many platforms on the web and mobile devices. Insight’s managing director Peter Sobiloff and a principal Cian Cotter will join the company’s board. The company’s CEO and co-founder Scott Killoh previously started Openpages, which went on to raise $54 million in venture capital and was later sold to IBM. That company also catered to big print media organizations like Gannett and Knight-Ridder, so he has nearly two decades of experience working in this market.