Elisa Consolidates International Software Services Under IndustrIQ Brand
Summary
This strategic move positions Elisa IndustrIQ as the primary brand for software solutions that enhance operational intelligence for customers. Elisa IndustrIQ includes businesses focused on software solutions for improving quality, reducing costs, and driving growth in areas such as manufacturing execution, network analytics, supply chain optimization, and energy management. The new brand serves as a unified go-to-market identity while allowing each business to retain its own name for customer recognition. This branding initiative aligns with Elisa IndustrIQ’s strategy to expand its presence, leverage industrial knowledge, enhance automation expertise, and advance AI-driven solutions. By aligning our expertise and combining our capabilities, we are better equipped to offer a broader range of solutions, innovate more quickly, reach new markets, and enhance our global presence.