Video AdTech Startup Teads Closes $5.2M Series A, From Partech & Elaia, To Prep International Push

Funding Rounds

▤ Summary

“This Series A investment will double the size of the R&D department and strengthen the international development of Teads’ video advertising platform,” the startup said today. “Supported by experts in digital advertising (Pascal Gauthier, former COO of Criteo, has joined us), our goal is to become the world leader in Out-Stream video formats,” it added. Just yesterday Facebook announced it would be bringing video to its mobile app install ads to make them more appealing to advertisers, and more engaging to users, for instance. Teads added that its proprietary platform is capable of delivering billions of video impressions per month, and allows for real-time processing and analysis of collected data. Commenting on the funding round in a statement, Jean-Marc Patouillaud, partner at Partech Venture, said: “We are delighted to have the opportunity to follow Teads in its international deployment.

$ Funding

$
Amount $5.2M Total raised
□
Date October 22, 2013 Announcement date
◎
Investors Ozie Group LLC, Elaia Lead investors
▥
Company http://www.teads.tv Funded company

▥ Classifications

industries
Fintech & Banking
applications
Web and Content Management

◇ AskAI Classifications

Labels
Digital Advertising Platform Software as a Service (SaaS) Marketing Technology

▦ Linked Companies

Teads
$250M to $500M