Shop Circle Raises $60M in Series B Funding
Summary
The round was led by Nextalia Ventures, with participation from Endeavor Catalyst, NFX, QED Investors, 645 Ventures, 3VC, CDP Venture Capital, The Techshop, Primo Capital, GS Futures and i80 Group. The company intends to use the funds to complete its first platform-agnostic acquisition Aiden, an AI-powered guided selling software used by enterprise customers such as LG, Prenatal, and Intersport. It is a strategic addition to Shop Circle’s portfolio, enabling it to serve a broader spectrum of businesses, from SMBs to enterprises. Led by CEO Luca Cartechini, COO Gian Maria Gramondi, Shop Circle is a provider of AI-powered software automation-first tools to optimise workflows, enhance decision-making, and drive sustainable growth. Its suite streamlines operations for over 120,000 businesses globally, from SMBs to enterprises.