Parature Nets $13.5 Million Funding, New Board Members
Summary
Parature, an on-demand customer support software, vendor, has announced that the company has successfully completed a Series A financing for $13.5 million. Parature plans to use the financing to further enhance its customer support and help desk solution, as well as boost sales and marketing efforts. College officials say the move was to “increase the efficiency and quality of support it provides its students and faculty.” “We selected Parature due to its easy customization tools, the fact that it is a Web-based help desk software product, its high cost effectiveness, and great staff. Overall, we’ve been very pleased,” said Danielle Faison, Director, Distance Learning Services, Capitol College. In May, Parature announced the results of what company officials call an “in-depth nationwide survey of customer support professionals,” revealing “surprising trends associated with operating customer support organizations in both small and large companies.” Evidently, according to the survey results, all companies, regardless of size, spent the majority of their budget on personnel costs.