Yext acquires Places Scout, Strengthens Competitive Intelligence and Benchmarking Capabilities
Summary
Trusted by top experts and enterprise brands, Places Scout delivers real-time, location-based insights to assess performance, track competitors, and optimize visibility across every major search channel. “ Places Scout has been a trusted provider of local search intelligence for nearly a decade,” said Michael Walrath, CEO and Chair of the Board at Yext. “ Together, we’re combining structured data expertise with deep search analytics to give brands a more powerful way to uncover opportunities, refine strategy, and outperform the competition. As we’ve always said, ‘With better data, you can make better decisions.’ Now, as part of Yext, we’re giving brands unmatched intelligence to adapt, compete, and lead in an AI-driven search world.” Today, Yext updated its financial outlook and, despite FX headwinds experienced in the period, now expects its results for the fourth quarter and fiscal year ended January 31, 2025 to be in-line with or above its previously stated guidance ranges as provided in its quarterly shareholder letter issued December 4, 2024. Yext’s AI and machine learning technology powers the knowledge behind every customer engagement, automates workflows at scale, and delivers actionable cross-channel insights that enable data-driven decisions.
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