Software-defined vehicles, GenAI, and AV advancements shine at CES 2025
Summary
As expected, much of the mobility-focused elements of CES focused less on vehicles themselves and more on the ways emerging tech is reshaping the in-vehicle experience, from seamless EV route planning to automated driving system improvements. At CES, Honda announced a partnership with Amazon Web Services (AWS) to speed the transition to SDVs using the automaker’s Digital Proving Ground platform. AWS said its platform would give Honda the ability “to collect data that helps estimate EV driving range, visualizes energy consumption and vehicle performance data, and delivers vehicle software updates.” One of the features Honda is working on for its forthcoming 0 Series vehicle lineup would guide EV drivers to charging stations “based on current location, remaining battery, charging speed, fees, and proximity to shopping centers.” Meanwhile, Mitsubishi Electric Automotive America said in a news release that its in-cabin cockpit system, FlexConnect, would use QNX software and AWS to bring to life features like facial recognition, biometric monitoring, fatigue tracking, and distraction detection. “The industry is shifting toward a data-driven model, combining artificial intelligence, real-time data, and cloud technology to improve safety and unlock new opportunities for OEMs,” Mohammad Horani, Mitsubishi Electric’s director of advanced engineering, said in a statement. Israel-based Innoviz Technologies was on hand to demonstrate the capabilities of its automotive-grade lidar sensors and perception software, which it supplies to automakers, and to highlight a new collaboration with Nvidia.