eToro Adds $2.4 Million To The Coffers: "Zynga For Real Men"

▤ Summary

Maybe when I abandon my day job and start trading full time I’ll learn to do a little research first. CEO Jonathan Assia tells me that users have traded over $100 billion on eToro to date. If you forget for a minute that you’re using real money and actually buying and selling stuff you might think you’re in the middle of an online game. In fact, Howard Lindzon, the founder of new investor Social Leverage, calls eToro “Zynga for real men,” referring to the fact that there’s actual money being made and lost while you’re playing the “game.” Lindzon’s interest is worth noting. The eToro model is much like Lindzon’s StockTwits, which shows stock buys and sells in a Twitter-like stream.

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Stocktwits

$1M to $5M