Halo AI Raises $6 Million Led by Raed Ventures and Shorooq to Revolutionize Brand-Creator Collaborations
Summary
Led by Raed Ventures and Shorooq, the round included strategic investors such as former C-level executives from Snapchat, leaders from Microsoft and Airbnb, senior executives from Amazon, and pioneering investors behind gaming industry unicorns.The announcement, made as part of the 1 Billion Pitches competition during the 1 BIllion Followers Summit, underscores Halo AIs mission to enable efficient, scalable collaborations between brands and creators.The investment will fuel Halo AIs global expansion beyond its successful launch in Saudi Arabia, with immediate plans for Dubai and Kuwait, followed by rapid scaling across MENA, Europe, and North America. Our agentic AI operates as an intelligent partner in the collaboration process, making autonomous decisions about creator-brand matches, optimizing campaign performance in real-time, and consistently delivering breakthrough results. It operates as an intelligent partner in the collaboration process, making autonomous decisions about creator-brand matches, optimizing campaign performance in real-time, and consistently delivering breakthrough results. Shorooq has backed category leaders such as Pure Harvest Smart Farms, Nymcard, Tamara, Sarwa, Lean Technologies, TruKKer, Mozn and Lendo.Shorooq was built on the values of building with founders and identifying attractive returns for investors. Since its establishment in 2015, Raed Ventures has been dedicated to empowering innovative entrepreneurs and fostering growth by providing both financial investment and strategic expertise, therefore playing a vital role in building a thriving ecosystem for startups, helping them scale and achieve success in an increasingly competitive market.