Allwyn Acquires 51% Stake In Novibet To Expand Its Presence
Summary
Allwyn International has announced the acquisition of a majority 51% stake in Logflex MT Holding Limited, the operator behind online gaming brand Novibet. Group CEO Robert Chvatal expressed his enthusiasm for the deal, highlighting its potential to foster innovation and expand offerings for players. “Novibet has demonstrated its ability to expand across multiple markets and innovate, which will strengthen our momentum and enhance our offer to players,” said Chvatal. “This partnership will accelerate our ability to develop proprietary solutions, expand our product offering, and extend our success to a much larger international audience at a faster pace.” Founded in 2010, Novibet has consistently pursued growth opportunities. Its board previously considered an IPO via a special purpose acquisition company (SPAC) merger with Artemis Investment Corporation in 2023, valued at $700 million, though the deal was ultimately abandoned.