Tata Elxsi to accelerate SDV adoption for next generation mobility with Qualcomm’s Snapdragon automotive platforms
Summary
Through the intended technology collaboration, which will be demonstrated at the Consumer Electronics Show (CES) 2025, Tata Elxsi will develop a virtual electronic control unit (ECU) platform for automakers and Tier-1 suppliers using Snapdragon virtual system-on-chips (VSoCs) for the next generation of mobility solutions for passenger, commercial, and off-highway vehicle segments. By reducing the dependency on hardware availability, this initiative aims to streamline and speed up product development lifecycles, ensuring that advanced mobility solutions reach the market faster and more efficiently. At CES 2025, Tata Elxsi will showcase this process using the company’s AVENIR™ SDV suite of solutions integrated with Qualcomm Technologies’ Snapdragon Ride™ Flex SoC. Access to leading edge, high performance heterogeneous compute environment in the cloud truly enables the future of pre-and post-production approaches to software development. It also facilitates continuous updates of new features throughout the lifecycle of the vehicle, enabling our partners to deliver a rich experience to the end consumer and build new business models,” said Laxmi Rayapudi, VP of Automotive Software Product Management, Qualcomm Technologies, Inc.
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