How to Market Law Schools: Strategies, Tactics and Best Practices | Aha! :: Elliance Blog
Summary
Feature courses, clinics, institutes, centers, talented faculty, students, successful alumni, internships, career traditional and non-traditional paths, recent employers and placement stats. Connect the classroom to various facets of experiential learning, including legal clinics, externships and internships, moot court, mock trials, pro-bono projects, negotiation and mediation competitions, research assistantships, writing for law journal and reviews, working on policy advocacy projects, study abroad programs, public speaking and debate forums, and more. Show how interdisciplinary centers of excellence and symposia funded by corporations, major foundations and other government sources are critical part of the academic experience. Connect the success of law school graduates with collaborative and teamwork aspects of their education in ways sufficiently concrete that they make sense to prospects and their parents. Highlight how faculty and alumni are opening doors for students to gain internship/clinical experience, find job opportunities, and explore innovative career paths.