Beacon Secure Investment to Make Design Look Easy
Summary
Investment raised for new product and unique pilot programme Belfast based technology startup Beacon has announced an investment from techstart NI to develop and take to market their digital marketing software which helps businesses to produce beautiful digital newsletters and brochures, while also providing metrics on how their content performs. Local companies including Randox, Hastings Hotels and Jason Shankey have been using Beacon since an early version of the product was launched in 2014. Good design amplifies good content so our goal is to combine style with substance - helping businesses to look great while at the same time giving them the metrics to prove that high quality design makes the difference.” As part of the investment, Beacon is offering local companies the opportunity to participate in a free pilot programme for the software, which includes a design-marketing audit. Believed to be the first of its kind in Northern Ireland, the Beacon team will work closely with 10 local businesses to help them refine their online lead generation process, providing an alternative to paid advertising. To participate in the pilot programme contact kevin@beacon.by Established by Invest Northern Ireland as part of its Access to Finance strategy, techstart NI provides support for early stage technology businesses and university spin-outs.
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