Cyncly to Acquire Broadlume - Hardwood Floors Magazine
Summary
Broadlume provides lead generation, website, online retail, business management, product visualization, and payments solutions to thousands of dealers and manufacturers across North America, serving more than 20 million consumers. The company says its digital marketing and management software helps flooring dealers, distributors, and manufacturers reach more customers, operate more efficiently, and generate higher profits. By integrating data and processes across digital marketing, product visualization, CRM and ERP in one cohesive system, they say businesses can connect every step of the consumer journey, and collaborate with industry partners. “With Broadlume as part of Cyncly, we can offer the flooring industry, including businesses of every scale, a complete range of solutions and services that help enhance growth and profitability. “Today’s consumer expects a simple, personalized experience that begins online and seamlessly extends into the showroom.