Leading Performance Marketing Platform for Agencies, , Secures $12.1 Million in Series B Funding
Summary
Weve watched over the last two years as Acquisio has become the platform of choice for the world"s top advertising and interactive agencies and we have the utmost confidence that our investment will help an exceptional management team further accelerate the Company"s growth and success, "said Sandy Scott, Principal at Tandem. Acquisio’s client-ready reports and its integrated platform allow marketers to more effectively and efficiently manage a variety of client campaigns without overlooking opportunities or ignoring potential issues. Acquisio’s laser-like focus on developing solutions for digital, traditional, and search engine marketing (SEM) agencies has had an extremely positive impact on the company’s growth and continued success. By ramping up in these critical areas, well be better able to gain additional market share and provide even better service for current and future customers, while ensuring that our product development cycle continues to meet the evolving needs of our growing client base. Unlike other solutions, Acquisio hosts its own third-party ad server and employs a single tracking functionality across channels, allowing agency marketers unparalleled conversion and revenue attribution modeling and reporting capabilities.
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