Goodstack secures $28M from General Catalyst
Summary
The round was led by General Catalyst, with support from existing investors Morpheus Ventures and Repeat (formerly Jigsaw).It provides a growing suite of technology services to nonprofits around the world, including verification and payment rails through its API. The company is on track to facilitate donations of over $3bn from them in 2024, more than treble last years level, and channel it to charities in more than 215 countries and territories.Global brands partnering with Goodstack include LinkedIn, Canva, Atlassian and Monday.com.. Goodstack is on track to facilitate donations of over $3bn from them in 2024, more than treble last years level, and channel it to charities and good causes in more than 215 countries and territories. Beneficiaries range from giants like the Red Cross and Oxfam to local fundraising appeals.As part of its evolution, Goodstack which previously operated as Percent is rebranding to reflect its growth as a technology platform. It will use the capital to further develop services for corporates and build its technology stack for nonprofits, hiring right across its team in 2025.Henry Ludlam, founder and CEO of Goodstack, said: Being purpose-led is baked into our generation. "Our product makes it easy for businesses to quickly build purpose and giving into their customer, employee and corporate offerings, driving significant consumer, nonprofit and investor value.