DOmedia Completes Integration with UniLED to Ease OOH Content Delivery and Reporting
Summary
Post this Over $2 billion per year of OOH buying executed through DOmedia can now be automatically tracked, monitored, and independently verified through the UniLIVE platform, resulting in amazing insight into out-of-home campaign performance. By integrating our independent verification and reporting services, DOmedias clients will have full visibility and confidence that their campaigns are being delivered as planned," Ben Zloof, UniLED Software CEO, said. "By combining our expertise with DOmedias industry-leading platform, we are helping to build a more efficient and trustworthy medium, ultimately driving growth and confidence in the OOH sector." The worlds leading ad agencies and media companies rely on DOmedias enterprise solutions, while small businesses use BillboardsIn.com to plan and execute OOH campaigns online. Its award-winning UniLIVE platform streamlines the DOOH creative delivery process, and provides transparency and accountability through third-party playout verification, alongside data insights to optimize campaign performance.