Hybrid BrandZ Launches 24.09 Release, Renaming Flagship Product from Flow to Artflow
Summary
This name change reflects Hybrid BrandZ’s ongoing commitment to innovation and positions Artflow as the premier artwork management solution for creative and marketing professionals within the brand owner or retailer space. "Artflow represents our vision of integrating creativity with advanced workflow automation," says Igor Vandromme, VP/GM of Hybrid BrandZ. "This rebranding highlights our commitment to delivering solutions that enhance efficiency for brand owners while fostering collaboration among all stakeholders, including designers, agencies, and print service providers. Artflow’s refined brand identity highlights its position as the go-to solution for those seeking efficiency, flexibility, and seamless integration throughout the production process. All users will continue to receive regular updates and customer support, ensuring they benefit from Artflow’s latest features and enhancements.