Fanatics Live Acquires the Assets of European Live-Commerce Platform, Voggt, a Market Leader in Live Shopping for Collectibles
Summary
With more than a half-million members, Voggt – founded in 2021 – is the market leader in Europe for the live selling of sports collectibles and trading card games (TCG), with a dedicated creator community selling to their audience in real time. With this acquisition the platform begins its much-anticipated expansion internationally, specifically in France and Germany, growing its community of passionate collectors. The broader Fanatics company – which recently announced a multi-year trading-card partnership with the Premier League – partners with more than 900 sport clubs and organizations globally, including: UEFA, the French Football Association, Paris Saint-Germain, Juventus, Chelsea, NFL, NBA, MLB, NHL, International Olympic Committee and Formula One. “ We are thrilled to be welcoming Voggt to Fanatics Live – and are excited to come together to focus on further enhancing the collector experience,” said Bell. The platform also partners with the industry’s best authentication and grading services, including PSA, CGC, SGC, and Beckett.