Adobe updates Experience Manager with smart video features

▤ Summary

As consumers collect more devices and interact with brands in different ways, having a multi-channel presence is a must, new survey data from Adobe shows. For instance, as the image above shows, a video of a boat on the water could be cropped more closely for a mobile phone. When it comes to making purchases, the younger generations say video channels and social media very important for researching products and post-purchase interactions. The updated version of Experience Manager also includes new features that make it easier to share different pieces of content across channels and with different teams. For instance, the system now offers autoscaling to automatically add capacity during high user traffic.

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