Donde Raises $6.5 Million Series A to Expand its Visual Discovery Technology and Help E-Commerce Sites Improve Search, Merchandising, and Personalization
Summary
NEW YORK--( BUSINESS WIRE )-- Donde , which transforms the online shopping experience to help E-commerce sites mimic the way their customers think about products, today announced it has raised $6.5 million in Series A funding led by Matrix Partners , with participation from previous investors including senior leaders from AliExpress, Google, Waze and Mobileye. Product discovery is also highly influenced by what merchandisers manually prioritize on the site, leaving whole swaths of inventory hard to find. E-commerce continues to be the dominant channel for retail and so it’s crucial that merchants think like their customers, specifically by enabling visual search navigation that is highly personalized and relevant to their tastes.” “The combination of sophisticated AI, computer vision and the overwhelmingly positive feedback they are getting from customers made us eager to invest, and we’re excited about what is next.” The company’s award-winning technology uses AI, computer vision and natural language processing to provide intuitive online search capability based on products’ visual features rather than keywords.