B2B Buyer Engagement Platform BuyerAssist.io Raises USD 2M Seed Funding Led by Stellaris Venture Partners and Emergent Ventures - Times of India
Summary
Their solution helps B2B sales teams understand customer value, collaborate with them, and enable their buyers with all necessary information whenever and wherever they need them San Francisco | Pune, India (NewsVoir) Headquartered in San Francisco, B2B Buyer Engagement platform, BuyerAssist.io today announces raising $2M in seed financing led by Stellaris Venture Partners and Emergent Ventures.The round also saw participation from Better Capital and angel investors who are senior business executives/startup founders in the US and India. This is the companys first round of venture funding and with this announcement, BuyerAssist.io is also publicly launching their beta product and coming out of stealth mode. BuyerAssist.io was founded by Amit Dugar, Shankar Ganapathy and Shyam HN with a mission to minimize the friction in B2B vendor-buyer relationships, especially for enterprise SaaS businesses. It transforms sales discovery into a collaborative exercise for sellers and buyers to systematically co-develop a shared understanding of the buying teams priorities, desired outcomes and milestones, and jointly create a Mutual Success Plan that serves as the north star for their relationship. Anupam Rastogi, Partner at Emergent Ventures who co-led this round said, "What excites me about BuyerAssist is that it focuses on reducing friction between buyers and sellers.