UNIFIED COMMERCE GROUP ANNOUNCES ACQUISITION OF GREATS FROM STEVE MADDEN AND NEW INVESTMENTS
Summary
"GREATS pioneered the direct-to-consumer model in footwear, and continues to delight its customers with high-quality, beautiful fashion sneakers" says Dustin Jones, CEO and Founder of Unified Commerce Group, "We have admired the brand for a long time, and the clear synergies with our existing apparel brands, along with its valuable customer base presents an excellent opportunity to leverage our operational expertise to drive further scale. "Edward Rosenfeld, Chairman and CEO of Steven Madden, Ltd., said "We have known Dustin and his team for a number of years, and are very confident that GREATS will find a strong strategic fit with the fast-growing portfolio of brands at UCG. UCG was founded by Dustin Jones with a mission to unlock growth opportunities for high-potential retail brands through expansion into new markets and customer-centric omni-channel capabilities. Powered by a proprietary tech and data management engine, UCG offers new and established brands a platform to achieve scale by implementing best-in-class store and digital operations, accessing new global markets, and tapping into a world-class partner network. Since opening B\xf6hme in 2006, the brand has become one of the most beloved womenswear retailers in the Mountain West, and has expanded to 14 stores in Utah, Idaho, Montana and Arizona, as well as a successful online presence.