Celerant Enhances IndiePet Open Catalog with Point of Sale Integration

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Summary

"IndiePet Open Catalog is designed to help manufacturer members efficiently and effectively share accurate product details, including MAP/iMAP and images, giving retail members up-to-date product information at their fingertips. We are excited to see Celerant making it even easier with their new software release that integrates the IndiePet Open Catalog database directly into their products for IndiePet members, giving them more time to run their stores and providing stress-free omnichannel capabilities." "Our relationship exemplifies our mission to empower independently owned retailers with advanced technology, enabling them to compete against big-box merchants. Future Plans for Expanded Functionality with IndiePet Open Catalog Celerant will soon expand the integration to include an online product feed that will enable retailers to sync digital assets, such as product images, consumer-facing descriptions, and more, to instantly populate on their website and mobile shopping app. The integration will help make this valuable and up-to-date product information more accessible directly from manufacturers.

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