Clear Demand Receives Strategic Investment from M33 Growth
Summary
In addition to the investment from M33, Clear Demand added Alex Moorhead as the new Executive Chairman. The company intends to use the funds to boost its growth, accelerate innovation, and extend its capabilities to continue delivering value for retail clients in the grocery and convenience store markets. Led by CEO James A. Sills, Clear Demand speicializes in Intelligent Price Management and Optimization (IPMO) for retail and delivers an omni-channel lifecycle pricing solution that synchronizes prices, promotions, and markdowns to produce a consistent brand and shopping experience. The company leverages patented science that analyzes historical sales to understand shoppers’ sensitivity to price and generate price and promotion strategies that account for pricing rules, cost changes, and competitor prices to achieve profit and revenue goals. Architected to accommodate big data and delivered through Software-as-a-Service (SaaS), its Intelligent IPMO solution can be administered from a public or private cloud.