Samsung hints at new products as it bets on AI to drive upgrades to its latest foldable phones
Summary
TM Roh is the man tasked with bringing Samsung, the worlds largest smartphone maker, into the artificial intelligence era. In a wide-ranging interview with CNBC at that Paris hotel earlier this month, Roh laid out Samsungs vision for Galaxy AI, its suite of artificial intelligence features, how the company is thinking about making money off software and about future products, such as mixed reality headsets. AI has become the key focus for Samsung this year, as the firm looks to drive sales to its premium handsets at a time when consumers are holding onto their phones for longer and remain cautious on spending. Samsung, Google and chip firm Qualcomm struck a partnership to develop a mixed reality headset last year, but no updates about the device have followed since. Mixed reality has been thrust into the spotlight with the launch of the Apple Vision Pro, the Cupertino giants first foray into the product category.