Billfold Announces Completion of Seed Extension Funding led by Fran Tarkenton, BambuVentures & Inertia Ventures
Summary
Billfold provides POS and payments infrastructure to many of the worlds leading music venues, including the Brooklyn Mirage: Avant Gardner, Echostage DC, Pier 17, and Downtown Las Vegas Events Center. Says Martin Naughton, VP of Product at Billfold, "With Engage, we are enabling our brand partners to communicate with consumers at the most effective place: when they are about to make a purchase at the POS. A recent Goldman Sachs research paper estimated global live music net revenue growth at 25% YoY in 2023 and updated their forecast CAGR materially going forward. He explained his decision to come on board: "BambuVentures investment reciprocates the strong vision and drive by the Executive Team towards extending the impact of Billfold to new markets and their success to date. Their innovative POS, Payments, and Adtech platform offers a revolutionary approach to consumer engagement, paving the way for unparalleled growth and success."