ZeroSixty honoured by Fast Company Innovation by Design Awards 2024 in the Artificial Intelligence Category
Summary
Farmwise called on ZeroSixty, a market leading experience design & innovation studio, to design & develop their next generation Vulcan HMI interface, connecting the tractor driver with FarmWises precision weeder - and creating a robust system of controls & connectivity to help drive cultivation precision, data collection, smooth operations, seamless interactivity and a future-proof platform to drive ongoing & future innovation. ZeroSixty, working in close collaboration with the Farmwise team, encountered numerous challenges designing a new platform for this type of industry and application, as in many ways it represents a new category and new relationship between human and machine. The entire Vulcan platform is powered by AI and machine learning that continually adjusts, senses, and analyses real-time crop and cultivation data. "Wow, I can really tell the person who designed this user interface deeply understands agriculture and the use case of precision weeding and cultivation in vegetables" - Clay Mitchell, Founding Partner at Fall Line Capital, a FarmWise investor. ZeroSixty is a multidisciplinary design studio that collaborates with partners globally to deliver high-quality, high impact products, services, and experiences that move people, businesses and brands forward.