Ather Energys mission to achieve e-scooter dominance
Summary
Founded in 2013 by Indian Institute of Technology (IIT) Madras alumni Tarun Mehta and Swapnil Jain, it launched India’s first truly intelligent e-scooter, the Ather 450, back in 2018. “In the fast-evolving EV industry, speed to market is an important lever to succeed,” says Jain, whose roles at Ather include that of Chief Technology Officer. Since then, the Ather Energy team has adopted the Siemens Xcelerator portfolio, taking advantage of Simcenter Star-CCM+ software for CFD analysis of bikes and batteries. We are looking at expanding the Siemens tools into controlling the manufacturing processes by introducing the management of a Bill of Processes.” Ather Energy is moving forwards in as nimble a manner as its EV scooters navigate Indian roads. With further growth yet to come, Ather Energy has built out a product development platform that looks set to provide an ideal launchpad for its bold sustainable transport ambitions.