Makes a Significant Minority Investment in Create Music Group to Fuel Strategic Growth

Funding Rounds

Summary

Flexpoint seeks to partner with companies that provide differentiated financial solutions and services to growing industries and has significant experience in the music space. The firms investment is expected to support Creates continued momentum and its efforts to further improve and augment the services it offers to its global client-base.Founded in 2015 by Chief Executive Officer, Jonathan Strauss, Chief Operating Officer, Alexandre Williams and Chief Business Development Officer, Wayne Hampton, Create Music Group is a dynamic, data-driven music company that leverages technology, an owned audience of more than 400 million fans, and a valuable catalog of IP, providing a full range of services to independent artists and labels, including music distribution, music publishing, owned marketing channels, content creation support, advertising and branding, and tailored financial solutions. Creates rapid growth has largely been self-funded until now and this is the first major investment the company has taken on.Our partnership with Flexpoint marks a significant milestone for our company and their expertise will be instrumental as we continue to scale our operations and find new ways to serve our clients evolving needs, commented Jonathan Strauss, CEO of Create Music Group. Flexpoints investment will also support our ambitious acquisition strategy which will allow us to expand our market presence and create the scale to continue to provide unparalleled services to our clients and partners.We believe Jonathan and his team have set a new standard for the industry, challenging traditional music companies to rethink their strategies, said Mike Morris, Managing Director at Flexpoint Ford. Stephane Essama, Principal at Flexpoint Ford added, We are pleased to have the opportunity to partner with the founders of Create and provide them with the capital that is needed to meet the enormous demand from their clients as the company continues to build a truly differentiated offering for artists and labels in the rapidly evolving music industry.Music industry veteran Charles Goldstuck also joined the funding round.

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Amount $165.0M Total raised
Date June 25, 2024 Announcement date
Investors - Lead investors
Company http://www.createmusicgroup.com Funded company

Classifications

industries
Entertainment
applications
Human Resources

AskAI Classifications

Labels
Music Technology Digital Distribution Music Publishing

Linked Companies

Create Music Group
$10M to $25M