Back to Basics: Navigating the Complexities of Made for Advertising Sites

▤ Summary

In fact, a recent ANA report found that MFA sites account for 21 percent of all programmatic ad impressions and attract 15 percent of total ad spend. But the lack of uniform definitions for MFA sites has led to a widespread misunderstanding about their categorization. Join our Back to Basics webinar, DV’s newest educational webinar series, as DV and industry experts dive into how brands can address the challenges they face with MFA sites. Back to Basics is an exciting new webinar series where DV and industry experts break down the topics impacting the advertising and media worlds. To help advertisers gain a fundamental understanding of data-backed marketing strategies.

▦ Linked Companies

DoubleVerify

$10M to $25M