Okendo Expands Customer Marketing Platform with Launch of Okendo Loyalty
Summary
Superfans, or highly engaged customers, play a crucial role in this dynamic, advocating for and promoting their favorite brands in a way that drives organic growth and builds authentic community connections. "We believe the solution to modern ecommerce challenges comes down to creating and leveraging a community of Superfans, or customers who carry significant lifetime value and social influence," said Matt Goodman, CEO & Co-Founder of Okendo. "Together, Okendos suite of five products — Loyalty, Referrals, Reviews, Quizzes, and Surveys offers a connected platform for creating and mobilizing Superfans to help brands grow fast and build long-term sustainability. In addition, brands can capture valuable data and access customer insights that empower them to personalize communications and create meaningful experiences. Our unified platform for reviews, referrals, loyalty, quizzes and surveys, makes it easy to cultivate advocacy, scale word-of-mouth and maximize lifetime value.
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