How to Acknowledge and Cope with Fear of Local Business Reviews
Summary
Some of it stems from people in personal crisis, some of it is the result of individuals being paid by entities to harass anyone with views that oppose a particular agenda, and some of it isn’t even human but is automated spam. No one should diminish the fear you may have that a damaged online reputation could have a major negative impact on your business’s profits and longevity and on you personally. The good news is that the best way to resolve online complaints is to turn them into offline resolutions, inviting the unhappy customer to come back to you for things to be made right. This re-sets the stage back on your home turf, where you will often be given a second chance to prove how excellent your customer service is in the real world rather than through the cold glass wall of the internet. I’ve developed skills in this area, and if a customer complains online, there’s a good chance I can bring them back to a state of satisfaction by offering an offline solution.