Canva acquires UK’s Affinity to take on Adobe in the design market

Acquisitions

▤ Summary

These applications share many features with Adobe Illustrator, Photoshop, and InDesign. The design platform added that Affinity will be a 90-person team, joining a slew of other European companies such as Flourish, Kaleido, SmartMockups, Pexels, Pixabay, and SlidesCarnival that have joined Canva. Affinitys CEO, Ashley Hewson, stated that this collaboration will help the companys mission of providing creatives with the tools they need to reach their full potential and foster a community that values innovation and artistic expression. These services will provide enterprise developers access to some of the companys AI-powered features in Creative Cloud tools such as Photoshop, allowing them to accelerate content creation in custom workflows or create entirely new solutions. In September 2022, Adobe signed a definitive merger agreement to acquire Figma to expand its services.

▥ Classifications

industries
Media and Publishing
applications
Calendar, Scheduling

◇ AskAI Classifications

Labels
SaaS Design Software Collaboration Software

▦ Linked Companies