Better Business Bureau: Business tip: AI for small business. Where to start? | WisBusiness
Summary
Milwaukee, Wis. – Artificial intelligence (AI) can help a business understand its customers, keep accurate books, and spot cyber threats. Most commonly, AI is employed to improve marketing, customer service, accounting, data collection and insights, and cybersecurity. Take a hard look at how AI can generate money for your business or free up your employees’ time to focus on more profitable tasks. This field constantly evolves, and staying on top of trends and changes is essential.Read up on new AI products targeted at smaller businesses and “test” them out. Google now requires the disclosure of synthetic content that creates realistic depictions of actual events, so it’s important to keep this in mind when using AI for marketing and social media use.