Qloo Secures $25M in Series C Funding
Summary
Led by Alex Elias, Founder and CEO, Qloo is a provider of an AI platform on culture and taste preferences, providing anonymized consumer taste data and recommendations for companies in the tech, entertainment, publishing, retail, travel, hospitality and CPG sectors. Its proprietary API predicts consumers’ preferences and tastes across over a dozen major categories, including music, film, television, podcasts, dining, nightlife, fashion, consumer products, books, and travel. Qloo combines the latest in machine learning, theoretical research in Neuroaesthetics, and a large pipeline of detailed taste data — and makes all of this intelligence available through an API. The company helps its clients solve real-world problems such as driving sales, saving money on media buys, choosing real estate locations, and building brands. It is the parent company of TasteDive, a cultural recommendation engine and social community that allows users to discover what to watch, read, listen to, and play based on their existing unique preferences.