Genesys to Acquire Radarr Technologies, Unifying the Customer Experience Like Never Before
Summary
SAN FRANCISCO--(BUSINESS WIRE)--Genesys®, a global cloud leader in AI-powered experience orchestration, today announced it has entered into an agreement to acquire Radarr Technologies, a leading AI-based social and digital listening, analytics, and consumer engagement company. “As consumers increasingly turn to social media platforms to connect with brands for support, these channels become a crucial and largely untapped opportunity for organizations to engage with customers and glean valuable business insights,” said Tony Bates, Genesys CEO and chairman. When combined with the Genesys Cloud platforms voice and digital offerings, including its leading private social media messaging solutions, organizations will have unmatched capabilities to listen to their customers on these channels and turn these inquiries into loyalty-building conversations. “Connecting these public feeds with the orchestration of the customer journey will provide companies not only a more holistic understanding of consumer behavior and sentiment, but the tools to take action through more enhanced personalization and engagement. The best-in-class mid to large-sized businesses, including several Fortune 500 clients across Asia and the world, use Radarrs digital intelligence platform to listen, respond, analyze, publish and act on insights.