Irish company develops safety software solution to help parents of young drivers curb “risky” driving ...

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An Irish entrepreneur has launched a driver-monitoring system and App to address issues surrounding the behaviour of young and inexperienced drivers on the road.Greg McGarry, founder of Targify, has extensive experience of providing telematics expertise to the motor insurance industry, and spoke about how and why Targify came to fruition: “According to the most recent CSO statistics[1] there are 2,051 licenced drivers in Leitrim between the ages of 16 – 25 and as the parents of these drivers will know – how these young men and women behave on the road is a source of worry for Moms and Dads throughout the country.Mr McGarry continued, “For the first time, parents will be able to independently buy an inexpensive product that can give them real-time feedback on their sons or daughters driving and possibly save their lives.”A tiny device is plugged into the car and an App on the user’s phone will tell them if theres excessive speed or acceleration, harsh braking or dangerous cornering;Mr McGarry says being able to avail of this technology independent of the motor insurance industry is important, as young drivers can use it to improve their driving without fear of any infractions hiking their premiums for years to come,

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