Pisarkiewicz Mazur & Co Delivers a New Brand for St. Vincents Family Birthing Center
Summary
Highlighted in each of the three brochures are the various features and services the center provides, from the highly qualified medical professionals and support staff to the rich program of classes offered before and after childbirth.“PM & Co was selected for this project because of its outstanding track record in developing branding strategies for organizations both large and small,” said Noreen M. McNicholas, MPH, Corporate Director of Marketing and Communications at St. Vincent’s.“The materials have had a tremendous impact already on referring physicians and parents-to-be.” Differentiating St. Vincent’s from other hospitals and birthing centers required the proprietary approach that PM & Co employs — Inform, Inspire, Explore, Realize.Highlighted in each of the three brochures are the various features and services the center provides, from the highly qualified medical professionals and support staff to the rich program of classes offered before and after childbirth.“The materials have had a tremendous impact already on referring physicians and parents-to-be.”Differentiating St. Vincent’s from other hospitals and birthing centers required the proprietary approach that PM & Co employs — Inform, Inspire, Explore, Realize.