Impressions on SAP CX Live, SAP during a walk on Calle de Vendedor

▤ Summary

Ill be talking about these things much more directly within the next couple of months when I launch my second blog called, The Science of Business, the Art of Life and Live from NY , which will be about everything not covered on ZDNet (and I do mean, everything)." Now, as I pointed out in a much larger post on this pivot , SAP wasnt the last to accept the status quo; they were the last to have a decent traditional CRM suite, and they arent the first to try to change it.It was also strongly customer facing, and while it had a few problems that are easily correctable (Im saving that discussion for the larger post), it was the right message for the audience.This is perhaps more important for SAP than even the product portfolios improvement, because their historic failure, since the departure of Jonathan Becher , who was one of the best CMOs in the industry, has been their marketing.SAP JAM is the best collaboration solution in the business that, at the enterprise level, eats Slack for breakfast, lunch, and dinner, which may be an unfair comparison, but at least makes the metaphorical point.

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SAP

$1B+