O' Be Cocktails set to secure an undisclosed sum in pre-Series A funding round
Summary
The funds secured will be allocated towards bolstering capabilities, expanding the team, and venturing into new markets.O Be Cocktails, renowned for its high-quality craft cocktails, utilizes top-tier spirits and natural ingredients, offering a delightful and consistent taste.The range includes flavors like Mojito, Cosmopolitan, Long Island Iced tea, and Gin & Tonic, blending mixology artistry with the science of consistency.Operational in 9 states in India and Bhutan, O Be Cocktails has a robust network of 22 private distributors and 2 government contracts, ensuring accessibility in over 1700 premium wine outlets.Mitesh Shah, Co-founder of IPV, acknowledges the growth in the Indian alcoholic segment post-pandemic highlighting, Indian market is witnessing a steady growth in alcoholic segment post pandemic years. IPV aims to extend their support and help the company expand geographically.Nitesh Prakash, Founder & CEO of O Be Cocktails, emphasizes the brands commitment to providing sustainable, premium, and convenient options for consumers. He stated, Today consumers look for sustainable, premium, and convenient brands as part of their lifestyle and want to drink better and not more. We want to lead the Ready to Drink (RTD) category growth in India and SE Asia with our range of O Be Cocktails. Subscribe today by clicking the link and stay updated with the latest insights in the startup ecosystem!