‘Lost and Found’ Just Got an Upgrade: A Conversation With the Makers of the Galaxy SmartTag2

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Summary

Samsung Electronics is putting an end to searching and stressing with the Galaxy SmartTag2 — a mobile accessory released in October that provides a simple, convenient solution for locating items. “After analyzing thousands of reviews of the previous iterations, we noticed some feedback about minor inconveniences that affect the user experience,” explained product planner Dalwon Kim. When using Compass View on the Galaxy SmartTag that relied solely on BLE, users had to physically move closer to lost items to strengthen the signal. However, the new Galaxy SmartTag2 builds upon the innovations of its predecessors and introduces a more intuitive way2 for users to locate their belongings by displaying both the direction of and distance from the misplaced object. “With the Galaxy SmartTag+, users had to monitor the signal strength to gauge their proximity to items and then tap Find Using Camera before turning the mobile device around,” explained Kim.

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