Marxent Poised to Change Retail Footprint with Virtual Reality and 3D Room Designer 2.0
Summary
KETTERING, Ohio--( BUSINESS WIRE )--Marxent, the leader in Augmented Reality, Virtual Reality and 3D design and visualization applications, today announced a new release of their 3D Room Designer for Web and Mobile – and a vision for changing the real estate footprint of furniture showrooms.Already in use by Macy’s, American Woodmark and others, 3D Room Designer 2.0 with Photo to Floorplan™ combines an effortless user experience with speed and realism to help shoppers translate inspiration into reality quickly without having to understand complex business rules like which products are compatible.Marxent’s 3D Cloud™ is used by innovative omnichannel retailers to reduce furniture returns, sell bigger baskets and enhance the customer experience.3D Cloud™ is a content management and hosting platform for 3D products that scales to the enterprise and powers applications for product visualization and configuration at all points in the customer path to purchase, including Mobile with Markerless AR, VR Showroom and Web VR applications.With 3D Cloud™ retail solutions, buyers can visually configure, price and quote projects with multiple components and customizations.