Web-to-Print Product Spotlight: printQ by CloudLab
Summary
In preparing this article, the WhatTheyThink Print Software Section editors conducted original, in-depth research on CloudLab’s web-to-print product printQ.In my experience in helping several technologies get investment money, there is a misunderstanding about the print industry among venture capitalists, who make the errant assumption that the entire market is in decline.One trend that is giving printers in North America additional web-to-print software choices is the number of European vendors who are building on the success they earned throughout Europe and bringing those tested solutions into the U.S. CloudLab started selling their printQ product in the U.S. in 2017.And, most importantly, competition from outside this market might bring solutions to the additional challenges of running a print business in an online world.A key challenge for most printers is finding technical staff that can build, maintain, and deploy their web-to-print technologies to their customers.