Ayomi Samaraweera on LinkedIn: #itstartsontiktok #entrepreneur #startup #creatoreconomy #femalefounder | 34 comments
Summary
A lot of my videos flop when I try to show a different side of me, but I still post them because Ive realized its more important to make content you enjoy vs. doing it for the views, and by doing this you expand your audience and build a community that is truly invested in YOU. \U0001f468\U0001f469\U0001f467\U0001f466 Community Is King Ive met some incredible people on TikTok, who have become both internet friends and real life friends, many of which have played pivot roles in my startup journey - I even landed my first investor Hustle Fund through TikTok. My original focus was to leverage my platform on TikTok to build credibility with creators and talk to them about Canopy (which has helped us build our waitlist and Canopy Creator ambassador network) but the global community Ive built has become so much more. To date, Ive held 50 1-to-1 calls with women of color around the world to provide career mentorship and guidance, something I hadnt planned on doing but came about organically and has become one of the most rewarding aspects of my platform on TikTok. Its not very polished, its sometimes a bit unhinged, but its 100% me and it feels refreshing to be on a platform where you dont have to second guess yourself and in fact, authenticity is rewarded.